The Collective

Better growth starts with the right people in the room.

Jessica Dunn, founder of Solutions Collective, personally matches dental practices with trusted partners — selected for fit, timing, budget, and the work that actually needs to be done.

The promise

Recommendations are based on fit — not paid placement.

No referral kickbacks. No quiet incentives. If a partner isn't right for the moment, we say so.

How matching works

Matched to the problem, not the category.

Every introduction Jessica makes follows the same quiet path — the work isn't browsing a directory, it's getting to the right person at the right moment.

01

Understand the need

A 30-minute conversation — not a vendor pitch. We get specific about the practice, the team, and the moment.

02

Match for fit

Introductions are made on goal, budget, timing, and team capacity — never on category, never on placement fees.

03

Stay connected

Every introduction should make the next decision clearer. Jessica stays close as the work begins.

01

Software & Systems

Practice management, patient comms, scheduling, and clinical tooling — chosen for the way your team actually works, not the demo reel.

Comms

When the front desk is drowning in tabs.

Best-fit support

Patient communications platform

Two-way messaging, recall, and reactivation that the front desk owns — not another inbox to babysit.

See the partner fit
PMS

When your PMS is fighting your team.

Best-fit support

Modern practice management

PMS partners suited to solo offices and multi-location groups, picked for fit before features.

See the partner fit
Scheduling

When booking feels heavier than it should.

Best-fit support

Online scheduling

Frictionless booking that respects how the team actually triages and confirms.

See the partner fit
Clinical

When imaging and clinical tools live in silos.

Best-fit support

Imaging & AI-assisted clinical

Imaging, AI-assisted diagnostics, and clinical add-ons that earn their place in the operatory.

See the partner fit
02

Branding, Web & Marketing

Identity, websites that convert, and marketing engines built for the long game — not a quarter of vanity metrics.

Featured fit

Full-Stack Growth Partner

When the whole growth path needs to move as one system — not four invoices.

For practices that need the whole growth path aligned: website, landing pages, paid traffic, organic and AI visibility, lead capture, lead rescue, tracking, and optimization.

Jessica looks for
  • 01Strategy before spend
  • 02Fast execution
  • 03Conversion-first web
  • 04Lead rescue built in
  • 05Clean measurement
See why RGL fits
Web

When your website doesn't match your practice.

Best-fit support

Web design & build

Editorial, conversion-aware practice websites — built bespoke, not pulled from a template library.

See the partner fit
Identity

When the brand looks like the practice next door.

Best-fit support

Brand identity studio

Studios that craft elevated, distinctly-yours marks and systems — and live with them past launch.

See the partner fit
Growth

When paid traffic isn't turning into consults.

Best-fit support

Performance marketing

Acquisition partners who understand the dental funnel and read the chair, not just the dashboard.

See the partner fit
SEO

When the map pack and AI search keep skipping you.

Best-fit support

Local & AI visibility

Operators who move maps, win local intent, and hold up in the new AI-answer landscape.

See the partner fit
03

Content & Story

The visual layer of your practice — handled with the eye of a magazine, not a stock library.

Photo

When your photos don't reflect the room.

Best-fit support

On-site photography

Lifestyle and brand photography of the practice, the team, and the rituals patients actually feel.

See the partner fit
Video

When the high-value services need a story.

Best-fit support

Brand video

Cinematic short films that elevate implants, ortho, smile design — the work that deserves the screen time.

See the partner fit
Social

When social feels like a chore, not a channel.

Best-fit support

Social & editorial

Story-led content programs led by real creatives — published on a calendar the team can actually keep.

See the partner fit
04

Operations & People

Hiring, training, and the everyday systems that make a great practice feel calm from the moment patients walk in.

Hiring

When you need the right hire — yesterday.

Best-fit support

Specialty dental recruiting

Recruiters who know dental, know the role, and know the difference between a résumé and a fit.

See the partner fit
Training

When training fades two weeks after the seminar.

Best-fit support

Training & coaching

Clinical and front-office coaching that sticks — built around the team you already have.

See the partner fit
HR

When HR keeps becoming the owner's job.

Best-fit support

HR & compliance

Calm, capable HR partners for solo practices and growing groups — without the corporate posture.

See the partner fit
05

Finance & Strategy

From bookkeeping to acquisition strategy — partners who understand the numbers behind a healthy practice.

CPA

When your CPA doesn't speak dental.

Best-fit support

Dental CPA

Accountants who specialize in private practice and DSOs — and who will pick up the phone in March.

See the partner fit
Lending

When you're sizing up an acquisition or de novo.

Best-fit support

Practice lending

Lenders for acquisitions, expansions, and de novos — terms read against the realities of dental.

See the partner fit
M&A

When transition is on the horizon.

Best-fit support

M&A advisory

Quiet brokers who guide thoughtful transitions, on the seller's timeline — not the deal sheet's.

See the partner fit
06

Patient Experience

The thoughtful details — from the front desk to follow-up — that turn a visit into the story patients tell.

Interiors

When the room doesn't match the work.

Best-fit support

Interior architecture

Studios that design clinical spaces with hospitality in mind — without compromising sterilization flow.

See the partner fit
Print

When in-practice materials feel like the chain across the street.

Best-fit support

Wayfinding & print

Beautifully crafted in-practice signage, treatment cards, and printed touchpoints.

See the partner fit
TC

When patients say yes — but starts slip.

Best-fit support

Treatment coordination

TC coaching and consult-flow design that turns more presented plans into started care.

See the partner fit
Follow-up

When follow-up and lead response are inconsistent.

Best-fit support

Patient follow-up & lead response

A cadence — and the people behind it — so no consult, no inquiry, and no high-value patient slips through.

See the partner fit
Retention

When the best patients aren't sticking.

Best-fit support

Membership & retention

Membership, recall, and loyalty programs that keep the right patients close and rebooking on rhythm.

See the partner fit
Why introductions matter

The right introduction can save months of searching, second-guessing, and expensive wrong turns.

Jessica Dunn
Our standards

How a partner earns a place here.

This isn't a sponsored directory and it isn't pay-to-play. The network exists to make the next decision clearer — not to clear a media budget.

  1. 01

    Vetted for fit

    Every partner is interviewed against the realities of running a practice — operations, team, owner — before a single introduction is made.

  2. 02

    Proven in practice

    Partners earn their place through real engagements with real practices. We track the work, not the pitch deck.

  3. 03

    Aligned with trust

    No paid placement. No referral kickbacks. No quiet incentives. If a partner isn't right for the moment, we say so.

Every introduction should make the next decision clearer — that's the only test a partner has to pass.

For partners

Building something remarkable for dental practices?

We're always quietly looking for partners who do exceptional work — software, services, studios, and specialists. If that sounds like you, we'd love to learn more.

Apply to the networkBy introduction or application.